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Pre-order · Ships after December 2026 · How pre-orders work

Juicy IPAPre-order

Juice Riot

SOMA IPA · Juicy IPA

SOMA IPA is our love letter to the modern hop bomb. Oats and wheat build a soft, full body; Citra and Mosaic hops pile on mango, passionfruit, and citrus, with a double dry hop so the aroma never leaves the building. It drinks like the craft IPA you already love, with the alcohol under 0.5% ABV and no hangover. It is the can we would hand to a sceptic.

₹229 MRP ₹279 /500ml can250ml ₹119 MRP ₹1496-pack ₹1,374 MRP ₹1,674Launch prices, struck against the printed MRP.
  • Pre-order: production starts after December 2026 and nothing ships before then. You pay now, we email your delivery window before the first batch goes out, and you can cancel for a full refund any time before dispatch.
  • Flat ₹29 delivery across Bangalore
  • Every batch lab-tested to verify <0.5% ABV
  • Sold only to adults aged 18 and over
SOMA Juice Riot non-alcoholic IPA — a tulip glass of hazy golden-orange IPA with a dense white head beside the orange can

What’s a Juicy IPA?

A juicy IPA piles aromatic hops onto a soft oat-and-wheat body — mango, passionfruit, citrus — with the bitterness dialed to loud-but-friendly. It's the style that made craft beer craft. Ours is dry-hopped twice, and since the alcohol never has to be stripped out afterwards, the aroma stays exactly where we put it.

See how we brew it

Brewer’s Notes

Oats, wheat, Citra/Mosaic hops, double dry hop. Fermented with a maltose-negative yeast; alcohol never exceeds 0.5% ABV.

Hops
5 out of 5
Malt
3 out of 5
Body
4 out of 5
01

Brewed for real

Real malt, real hops, real water, and a real fermentation. Mash, boil, and yeast doing the work, exactly like the beer it is.

02

Maltose-negative yeast

Our yeast cannot eat maltose, the main sugar in wort. It ferments the simple sugars, builds the esters and depth, and leaves the alcohol under 0.5% ABV.

03

Pasteurized & lab-tested

Every batch is pasteurized and tested to verify <0.5% ABV, plus microbiological safety and taste consistency.

Tasting Notes

juicytropicalhoppyfull-bodied
Pour
Hazy gold, dense white head
Brewed with
Oats, wheat, Citra/Mosaic hops, double dry hop
Method
Fermented with a maltose-negative yeast; alcohol never exceeds 0.5% ABV
Ingredients
Water, barley malt, oats, wheat, hops, yeast, natural flavours
Formats
250ml or 500ml aluminium can — singles or a 6-pack of 500ml, infinitely recyclable

Nutrition

Nutrition Facts

Serving Size: 500ml (1 can)

Caloriesindicative92
ABV<0.5%
Total Carbohydrate17g
Protein1.1g
Added Sugar0g
CaffeineNone

Ingredients: Water, barley malt, oats, wheat, hops, yeast, natural flavours. Contains gluten. Every batch lab-tested to verify <0.5% ABV.

These figures are indicative and subject to laboratory testing.

Made For

Friday on the rooftop
Spicy-dinner nights
The one you hand a skeptic
2pm on a Saturday

Pairs Well With

biryani
burgers
spicy food
tacos
chilli paneer
barbecue wings
fried chicken
nachos

Never run dry.

The SOMA Club delivers your IPA (or any mix of the five) every month — free delivery, pause anytime, and up to 20% off.

Pick your plan

Casual Drinker

Save 10%

6 cans a month, every month

₹1,237 /month

  • ✓Free delivery
  • ✓Pause anytime

Enthusiast

Save 15%

12 cans a month, every month

₹2,336 /month

  • ✓Free delivery
  • ✓First taste of new brews
  • ✓Exclusive merch

Connoisseur

Save 20%

24 cans a month, every month

₹4,397 /month

  • ✓Free delivery
  • ✓First taste of new brews
  • ✓Exclusive merch
  • ✓Founder access

Concierge signup — pick a plan and we set it up over WhatsApp in two minutes.

Questions, answered straight

Is this actually beer?

Yes. SOMA is brewed like any craft beer: water, malted barley, hops, yeast, a real mash, a real boil, a real fermentation. The yeast is the difference. It is a maltose-negative strain that cannot eat the main sugar in wort, so it builds the flavor of a fermented beer and leaves the alcohol under 0.5% ABV. It's beer that went through fermentation, not a malt-flavored soft drink.

How do you keep the alcohol under 0.5%?

With the yeast. A maltose-negative brewer's yeast ferments the simple sugars in the wort but cannot eat maltose, the main one, so it runs out of food before the alcohol ever gets going. Every batch is pasteurized and lab-tested under 0.5% ABV.

Is <0.5% ABV really non-alcoholic?

Under Indian food standards (FSSAI), yes — SOMA is a non-alcoholic beverage at under 0.5% ABV. For scale, a ripe banana has more alcohol than a can of SOMA. Every batch is lab-tested to verify it.

When will my order ship?

Everything on sale today is a pre-order. Production starts after December 2026, so nothing ships before then — we email your delivery window before the first batch moves, and you can cancel for a full refund any time before dispatch. Once we are shipping, delivery across Bangalore is a flat ₹29.

Which SOMA has caffeine?

Only Dark Arts Espresso, the caffeinated stout — it is brewed with cold-brew coffee, and the caffeine figure per can will be printed on its label. Every other SOMA, the regular Dark Arts included, is caffeine-free.

Why is it 18+?

SOMA is a beer in every sense but the alcohol, and we market it the way beer should be marketed: to adults, full stop.

Something else on your mind? getsoma.store@gmail.com — a human reads every note.

Pre-order your IPA today.

It ships after December 2026. Flat ₹29 delivery in Bangalore. Zero hangover included.

Pre-order SOMA